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Real Estate
Listing Presentation Builder: Free Grok Bot for Real Estate Agents
A bold, editable listing presentation for each seller (goals, 3-tier pricing, marketing plan, net sheet), plus rehearsal.
You need Grok Bot to use this template. Download Grok Bot
How it works
1. Install Grok Bot
Get the free Grok Bot app. That's the only app you need to run these templates.
2. Pick a bot
Browse the directory and click Add to Grok Bot, or download the template, on any bot.
3. Talk to it
Open it in Grok Bot and say hi. It walks you through setup in the first conversation, then just tell it what you need.
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See Listing Presentation Builder in action
Listing Presentation Builder
Grok Bot
- You: Hey! What can you take off my plate?
- Listing Presentation Builder: Hi, I'm Listing Presentation Builder. Here's what I'll handle for you:
- Listing Presentation Builder: Interviews you about the seller's goals, timeline and must-net number
- Listing Presentation Builder: Drafts a pre-listing email with the agenda
- Listing Presentation Builder: Builds a market snapshot from your MLS CSV, county records or an optional RentCast key
- You: Love it. What do you need from me?
- Listing Presentation Builder: Just a couple of things to get started: Click 'Add to Grok Bot' on this page (or import the template JSON) and open the bot; Export comps (sold, active, pending and expired, about 1 mile and 6 months) from your MLS as a CSV
- Listing Presentation Builder: Then I'll run on schedule and log every action in your activity tracker.
What it does
Listing Presentation Builder is a free Grok bot template. A bold, editable listing presentation for each seller (goals, 3-tier pricing, marketing plan, net sheet), plus rehearsal.
Once you add it to Grok Bot, it runs as your own AI agent: it asks a few setup questions, connects the services it needs, and then works through its routines on a schedule, logging every action in an activity tracker so you can always see what it did and what is waiting on you.
Who it's for
Agents preparing for a listing appointment: a polished, seller-specific presentation plus rehearsal.
No coding is required. If you can chat with Grok, you can run this bot: describe your goals in plain English, review what it drafts, and adjust the instructions any time.
Features
- Interviews you about the seller's goals, timeline and must-net number
- Drafts a pre-listing email with the agenda
- Builds a market snapshot from your MLS CSV, county records or an optional RentCast key
- Creates a 3-tier pricing strategy (Aspirational, Market, Multiple-offer) with a clear recommendation
- Writes a week-by-week marketing plan and objection answers
- Produces a bold, editable HTML presentation with live net-sheet math, autosave and print-to-PDF
- Uses only your real stats and reviews, includes 'fees are negotiable' and fair-housing-safe language
- Role-plays the seller so you can rehearse
What it can access and what it never does
What it can access
- Only the apps, accounts and files you connect or share while setting it up.
- Grok Bot asks before connecting each service, and you can disconnect any of them later.
- It runs in your own Grok Bot workspace. Grokbot Agents never sees your chats or data.
What it never does
- It never works outside the rules and limits you give it during setup.
- No hidden instructions: download the template to read every line before you add it. Never paste passwords into the chat.
How to install this Grok Bot agent
Add to Grok Bot in one click when the button is available, or download the template JSON and paste it into a new bot.
Manual install:
- Download the template JSON above
- Get the Grok Bot app and sign in
- Create a new bot in Grok Bot
- Open the downloaded JSON and copy the instructions
- Paste into the first message: "Set yourself up with these instructions"
- Answer its setup questions and connect services
Setup steps for Listing Presentation Builder
1
Click 'Add to Grok Bot' on this page (or import the template JSON) and open the bot.
2
Export comps (sold, active, pending and expired, about 1 mile and 6 months) from your MLS as a CSV.
3
Optional: get a free RentCast API key at rentcast.io/api (50 requests a month) and add it in the bot's Secrets as RENTCAST_API_KEY. Without it, the bot uses county records, your MLS CSV or pasted listings.
4
Have your real production stats and 2–3 client reviews ready.
5
Answer the first question with the address and appointment time, then the seller questions.
6
Open the HTML presentation it sends. Tap any text to edit and tap a pricing card to change the recommendation. Edits autosave. Save as PDF for a leave-behind.
7
It logs each version to /workspace/trackers/listing-presentation-builder.csv.
FAQ
Do I need RentCast or any paid data?
No. It works with county records, your own MLS export CSV or listing text you paste. Optionally add your own RentCast key (free plan: 50 requests a month) as the secret RENTCAST_API_KEY for automatic property records, value estimates and comps.
Does it scrape Zillow, Redfin, Realtor.com or my MLS?
No. Those sites' terms forbid automated scraping. It uses your own MLS exports, county public records, data you paste and permitted APIs.
How is this different from the Market Report & CMA Writer?
The CMA Writer turns comps into a pricing narrative and monthly market reports. This bot builds the full seller presentation: goals, pricing tiers, marketing plan, proof, net sheet and objections, plus rehearsal.
Is the price an appraisal?
No. It's a broker price opinion based on your comps, and it's labeled that way.
Does it handle commission talk?
Yes. It presents your fees transparently with the required 'commissions are not set by law and are fully negotiable' language. Buyer-agent compensation is the seller's choice.
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Ready to automate?
Download this bot template and start saving time today.
Download Listing Presentation Builder